![]() ![]() Through Co-Creation, a designer can transfer to another designer’s point of view within virtual reality to see from his or her perspective. Gravity Sketch allows designers to speed the process from weeks to hours, skipping the 2D stage and working with a 3D model from the beginning. ”The Co-Creation feature adds more voices to the conversation in a virtual environment, which results in more efficient design work that may help accelerate a vehicle program’s development,” says Ford Design Manager Michael Smith. Co-Creation gives designers from different regions the opportunity to come together in one space and review a 3D sketch to make important decisions earlier in the design process. The Co-Creation feature allows multiple designers to engage in content creation, while making these real-time adjustments.Ĭonsumer purchasing trends differ in each global region, meaning an attractive design in one region may not be as appealing in another. Designers can draw, rotate, expand and compress a 3D sketch. Designers trade in their sketchpads for a headset and controllers to become immersed in virtual reality, imitating gestural interactions through motion tracking that replicates sketching with pen and paper. Thanks to Co-Creation, a feature developed by Gravity Sketch in collaboration with Ford, designers across the globe can create, collaborate and evaluate vehicle designs with one another in real time without leaving their physical workspace.įord is the first automaker to work with Gravity Sketch – a 3D virtual reality tool that enables designers to create more human-centric vehicle design. Once finished, the two remove their VR headsets and return to their separate workspaces - thousands of miles apart. Both walk around the 3D design, review it and make changes on the fly. Co-Creation has the ability to save designers time and reduce the requirement for global travel during the development process of creating new vehiclesĭEARBORN, Mich., – A designer from Shanghai and another from Dearborn step into a virtual design space together to make changes to a global vehicle design.Co-Creation feature in Gravity Sketch gives global designers at Ford the ability to use the same 3D virtual reality design space, improving collaborative efforts and real time decision-making when designing vehicles.Ford is the first automaker to work with Gravity Sketch – a 3D VR tool that enables designers to come up with more human-centric designs. ![]()
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